At DISRUBT, we extend the life of old bike tyres and inner tubes by collecting and turning them into top quality and extremely practical bicycle crates and bags. We aim to do this on a national scale bringing together science, supply chain and potential consumers. Currently old bike tyres and inner tubes are thrown away into standard household waste and burned. We “disrubt” the standard waste disposal method with a sustainable alternative by setting up a national collection system for the inner tubes. So we make sure that no inner tube goes to waste. Using existing logistics networks, we include every bike shop and supplier countrywide. Our plan is to complete a sustainable logistics network across the Netherlands by the end of 2019.
Through our research, rubber can be completely recycled and used again and again. We want to be the “disrubters” in this change. In partnership with our friends at the University of Groningen (RUG), this scientific break through is becoming a consumers reality.
Our design concept is based on both quality and the practicalities of parking your bike. The result is an urban looking, fully flexible DISRUBT bicycle crate / bag made from old bicycle innertubes. The impact is a recycled and circular product that impacts not only the cycling environment but more importantly our global environment.
What goes around comes around.